Archives / 6 post/s found

Why You Need a Coaching Program Right Away

by Kristen Burgess
in
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Now I want to imagine that creating these things is really easy.  Because with the coaching program, all you have to do is show up 1 time a week for 1 hour and teach everybody that shows up.  I mean, really, that’s all that has to be done for coaching.  Coaching doesn’t even have to come with lessons.  It really can be live! You could do 1 on 1 with your first client; you can do it with a group of 8 people – however many you have signed up.  Now that’s coaching. Coaching is really easy.  Coaching does not […]

High Ticket Trainings are About Results

by Kristen Burgess
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What do we put into a $2k complete training program?  What you can put into it is the training element of your higher ticket package.  Sometimes I’m asked, well, how do we price, what goes into the high ticket package like that?  The truth of the matter is that at these price levels, it’s not about the content that goes in, it’s about the results that someone is going to get.  You see, if somebody invests $100, they’ll be happy just to learn something.   But at $2k, they want results.  And frankly it doesn’t make any difference if there’s 3 […]

Coaching: Maximize Profits and Customer Loyalty Fast

by Kristen Burgess
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What is coaching? Why would you consider coaching? How do you know if coaching will work for your niche? These are critical questions to ask if you want to increase profits in your business and increase the amount of money you make per customer. How do You Know if Coaching Will Work? Before I tell you why you should consider adding a coaching program, I want you to understand that you can add coaching to your niche. Most niches have room for the additional profits coaching can bring. If you’re in any niche online, or even if you’re selling offline […]

2 Easy Methods to Create an Upsell for Your Product Funnel

by Kristen Burgess
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You don’t need an upsell the minute you start your online business.  However, once you’ve created a few entry-level products, it’s good to create a more complete online course for your upsell.  If you start out with a low-ticket entry level product,  I find that $497-$997 is a good multiple for that 2nd product. If you started higher, say at the $97 mark, you can go higher with the upsell.  You could do a $1k – $2k product for your 2nd product.  You could probably even go with a $5k product if you add in coaching, and depending on your […]

Selling Coaching and High-Ticket Products Via Email

by Kristen Burgess
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The key to the email campaign is that we have to recognize what our purpose is, regardless of how we analyze any one particular email. The key is that we’re using this particular email set to accomplish a certain goal. For example, let’s assume that the goal is to sell coaching or a membership program you offer. It could be a product or anything else that you offer too. Your goal could be to work backwards, so you start off with a $1,000 coaching program. Or go traditional low ticket to higher ticket, it’s up to you. Again, for this […]

How to Get Paid to Create Your Product

by Kristen Burgess
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Get paid to create your product. That’s the ideal and I will walk you through how to do it: you are going to sell the coaching first, then you’re going to create the lessons based on the needs of the people in the program. That is how I’ve always created my coaching programs. I’ve launched multiple, multiple coaching programs over the last several years, and I have never, ever created the lessons first. Now, please don’t misunderstand me, I know what the coaching program is going to be about. I may have written out 8 or 10 points that I […]